When Ageras approached us in 2019, they looked for a full-service creative partner to simplify their brand across every client touchpoint. Ageras needed a website that was both approachable and informative, a refreshed logo, and an impressive visual palette that would delight their existing users. Given the strong brand associations with Ageras’s old logo, it was imperative that their new identity didn’t get too wild.
Our engagement with Ageras started with finding the right balance of old meets new. Rather than redesigning the brand entirely, we leveraged Ageras’s most powerful visual elements and intertwine them with a modern flair to nail a new visual direction. We brought the brand to life with a website intentionally designed to engage with prospective customers and custom illustrations to distinguish different markets. As Ageras’s go-to design powerhouse, we continue to deliver print materials and marketing assets with a refreshing new look.